Medicine, working for you.
No copays, no surprise bills
One flat monthly fee for your primary care
No enrollment fee
$495 enrollment fee waived for new members
5% off annual prepay
Pay for the year, save on the year
What is Direct Primary Care?
Direct Primary Care is an affordable model of healthcare that prioritizes vitality, well-being, and collaborating with your clinician to address concerns before they make you sick or sap your energy. This is achieved through a membership-based model: You pay a flat monthly fee directly to your clinician for your primary care. No insurance billing for routine visits. No copays. No surprise bills.
Your clinician treats fewer than 300 patients; the difference shows up in every part of the experience. Longer visits. Same-day or next-day access when something is wrong. A clinician who remembers what you said three visits ago, tracks your labs systematically — looking for the patterns one snapshot misses — and has the time and context to catch what keeps getting missed.
Traditional care vs. Direct Primary Care
A completely different experience.
2,000+ patients per clinician
Membership capped at 300 patients
12–15 minute visits
30–60 minute visits
Long waits for appointments
Same-day or next-day access, and direct messaging
Phone trees and portal delays
Message your clinician directly, with a timely reply
Copays, deductibles, surprise bills
One flat monthly fee — no copays, no surprises
No one connecting the dots across providers
A clinician who coordinates your whole picture
AI used to cut administrative cost
Privacy-protected AI that finds patterns across your history
Symptom-driven, reactive care
Root-cause, longevity-focused care aimed at vitality
Direct Primary Care vs. Concierge
People often confuse the two — but they’re not the same. Concierge practices usually carry a similar patient load while still billing your insurance, with its deductibles and copays. You pay twice: a retainer on top of insurance, for only a little more access.
DPC removes insurance billing entirely. It’s affordable access that prioritizes proactive care over sick care — fewer layers, and often lower fees than concierge.
Common questions (FAQs)
Absolutely! Especially when you add up how much all your outside medical care costs beyond what you pay for health insurance, you’ll be relieved to consolidate functional and longevity medicine in one comprehensive primary care solution.
When people add up copays, urgent-care visits, telehealth subscriptions, deductibles, and out-of-pocket consults, membership-based care is often more comparable than they expect.
Insurance is designed to pay for care — not to make sure you actually get it. Your membership is what secures the time to collaborate on your health across your lifespan, direct communication & broader access to your care team, and the relationships that create comprehensive wellness & increased vitality.
Yes. In California, nurse practitioners provide full-scope primary care, and Wellness Emerging operates with physician collaboration built into the practice — including our Medical Director and collaborating physicians. What matters most in primary care is time, continuity, and clinical rigor; this practice is built to deliver all three.
Labs and prescriptions are handled separately when needed. All testing is discussed before it’s ordered — labs are available at reduced rates. Your pharmacy preferences matter to us. We will work with you to find the most cost-effective medication sources.
DPC memberships may be HSA- or FSA-eligible depending on your specific plan. We’re glad to provide documentation to support a reimbursement request, but eligibility rules vary — please confirm with your benefits administrator or tax advisor.
Yes. As-needed visits are available for patients seeking care outside of a membership. These visits don’t include direct messaging access, ongoing care coordination, or ongoing medication management.
For certain as-needed visits or services outside the membership, a superbill may be available for you to submit to your insurer. Reimbursement is up to your insurance provider.
You use your insurance for specialist visits. What’s different is that we stay involved — coordinating referrals, following up on results, analyzing longitudinal data, and making sure nothing falls through the gaps.
Go to the ER or call 911. Direct Primary Care is not a substitute for emergency care. Once you’re stable, we can help coordinate follow-up and next steps.
The first three months are a guided start — the deeper work of establishing care, reviewing your history, and building your plan. We ask for that initial commitment so we can do it right; after that, you can cancel anytime with written notice. We may make exceptions for hardship.
Patients with Medicare or Medicaid are welcome to receive care through the practice, but we do not bill those plans.
Same-day or next-day appointments are often available, though timing may vary. Longer, unhurried visits are the standard, not the exception. We believe in comprehensive care.
A small community | Capped at 300
Same-day or next-day access
Direct provider communication
What Rebecca’s patients say
“Rebecca Liskin, hands down, is the best medical provider I have ever had. She leads with warmth and compassion. She wants to know the whole you, and takes the time to truly listen. Her thoughtful, creative problem solving has made a meaningful difference in my health and overall wellbeing.”
— Patient
“For the first time in my life I feel as though I have a partner and mentor for my health care. I feel that she knows and treats me as a whole individual. I trust that she always has my best interests at heart.”
— Patient
“I’ve been a patient of Rebecca for over five years, and I can say without hesitation that she is the best medical provider I’ve ever had, and I wish I’d had more like her over the years. What sets her apart feels rare: she actually listens and provides collaborative discussion that empowers me in my medical decision making. Where other providers saw separate issues, she saw the whole picture — synthesizing years of complex medical history into one clear, cohesive plan. She caught oddities in bloodwork that others had missed, got me in front of the right specialists, and all the while kept my routine care running smoothly with genuine warmth and exceptional skill. If you are looking for a provider who brings both heart and clinical sharpness to every appointment, I recommend her without reservation (only you can’t take my spot in her schedule, she’s a gem I won’t let go of).”
— Patient
“I was originally referred to NP Rebecca Liskin by a close friend who is also a nurse practitioner. To me, that speaks volumes. There is no higher endorsement than a recommendation from a trusted colleague in the same profession. From our very first visit, Becca has consistently exceeded every expectation I have for a primary care provider. She is exceptionally attentive, compassionate, responsive, and deeply knowledgeable. What sets her apart is her ability to combine outstanding conventional medical care with a truly holistic perspective. She listens carefully, values collaboration, and approaches each patient as a whole person rather than a collection of symptoms. When I learned she was starting her own membership-based practice, there was no question that I would continue my care with her. I would gladly follow her anywhere. Finding a provider who seamlessly integrates evidence-based medicine with thoughtful functional medicine is incredibly rare, and Becca does so with wisdom, humility, and genuine care. Rebecca Liskin is one of those rare clinicians who makes you feel heard, respected, and confident that you’re receiving the very best care. I recommend her wholeheartedly. She is an absolute gem!”
— Patient
“To recommend [Rebecca] is to say that a kangaroo has a pouch, or that water is wet! As in, a resounding YES! She is hands-down the best healthcare provider I have ever had the pleasure of knowing. She is thoughtful, empathetic, caring, and healing. She takes her time with each appointment and truly listens and asks the right questions. She takes a holistic view on health and is engaged in women’s health — thinking about what other providers may miss or gloss over. I feel so cared for, relaxed and calmed after all of my appointments with her (hard to believe but THAT’s how good she is). She has guided me through so many life moments that I was able to navigate because of her care. And to top it all off she is funny and has the best bedside manner. She is truly, truly wonderful.”
— Patient
“As a Registered Nurse, I hold a high standard for care — and I can confidently vouch for Rebecca as an exceptional NP. She provides thorough, personalized care and looks at the full picture, not just symptoms. Working with Rebecca feels collaborative, reassuring, and empowering.”
— Patient
“I actually credit Rebecca with saving my life. I had become less concerned about my long-term follow-up, and I was willing to delay an exam to avoid COVID. But, thankfully, I am still alive today because Rebecca would not allow it — she insisted I come in for the annual blood work that mattered.”
— Patient
“It took only one phone visit with Rebecca to know she was a gift for us. She is a good listener, kind, patient, and wise. We are both so grateful to have Rebecca in charge of our medical care.”
— Patient
“She is incredibly attentive, always taking the time to listen carefully and address every concern without making me feel rushed. Her honesty and trustworthiness truly stand out. I feel very fortunate to have her as my provider and would highly recommend her to anyone looking for compassionate, reliable, and dedicated care.”
— Patient
“She takes the time to listen, remembers details over time, and never makes you feel rushed or dismissed. She doesn’t brush things off or make you feel like you’re overreacting.”
— Patient
“Her personal attention, care, and consideration of my medical needs is truly astounding. Certainly at the top of my list of healthcare people I have ever dealt with.”
— Patient
“Rebecca Liskin has been the best primary care provider I have ever had. She is knowledgeable, compassionate, empathetic, and truly dedicated to every aspect of her patients’ health. What sets her apart is her holistic approach — she doesn’t just focus on physical health, but also genuinely cares about her patients’ emotional and mental well-being. Over the years, she has consistently gone above and beyond to ensure I receive the support, testing, and treatments I need. She advocated for me and pushed to make sure I got the right care. She outshines any standard for what patient care should be.”
— Patient
“Appointments never feel rushed — she allows time for candid conversations about the day-to-day, navigating middle life, sexual wellness, and holistic wellbeing. My favorite thing is talking to friends about how amazing my provider is, only to find out they’re her patients too — and we collectively gush about how lucky we are.”
— Patient
“Rebecca is the exceptional exception to the typical standard of care. I trust her with my life — a trust she has very much earned. She has helped me navigate thyroid disease, cancer, and a multitude of infections, amongst other things. I always feel heard, and she always takes the time to make sure I understand what’s happening with my care and why. As an admittedly anxious patient (with good reason), I need a thorough explanation to feel safe, and Rebecca makes sure that I do. She truly is one of a kind. She goes above and beyond in her care for her patients, and I regularly find myself telling people how lucky we (my husband and I) are to have her as our PCP. I could not recommend her more highly.”
— Patient
